Insights

Stay on top of trends with insights that will help you drive profit for your dealership and keep your skills and knowledge moving forward.

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Are there ways to accelerate your business when the economy slows down?
Blogs
by CDK Global |
Economies go up and down and businesses have to adjust to keep up. Of course, there are a few rare recession-resistant businesses out there, but we all know dealerships aren’t one of them. When things get tough, consumers hold on to cars longer and either decline customer-pay labor, or go to independent shops when they need work done. There are ways to keep your business moving forward, but it requires planning ahead and a robust Service center process. Read This Insight
get the message
by Teighlor Bodrie |

In today’s digital age, it’s easier than ever to reach and market to customers. Through search, display, YouTube and social, you can put your messaging and products in front of as many customers as you want. Customers are bombarded with automotive messages every day. Read This Insight

AN Webinar
Blogs
by CDK Global |

One-size-fits-all advertising doesn't work anymore. As consumers are bombarded with endless automotive messages and offers, it's more important than ever to find a way to cut through the clutter and meet them with the right message at the right time.

Read This Insight
Important Questions to Ask Cloud Providers  to Ensure Data Security
by Robert Rostamizadeh |
Enhanced security is one of the most compelling reasons for businesses to convert to cloud technology. Of those surveyed in the Dresner Advisory Services’ 2019 Cloud Computing and Business Intelligence Market Study, small businesses (100 employees or less) demonstrated greater confidence in the cloud’s ability to deliver meaningful security benefits than any other business category. Read This Insight
Communications Solutions Ebook
White Papers
by CDK Global |
With good communication — both with your customers and employees — you can grow your business and increase sales. This white paper is packed full of statistical data to help you realize areas of communication growth and the latest communication trends in automotive dealerships. Read This Insight
Keys to Winning in the Service Department
Blogs
by Zac Stringam |
“I have a friend/family member who is a mechanic and can fix that for me.” “I’ll take my car to the shop down the street from my house.” How many times have you heard your customers say this? And when customers say this, what can you do to keep the service business? Read This Insight
SEVEN REASONS A HIGH-PERFORMING NETWORK IS VITAL
White Papers
by CDK Global |
If you run a small or medium dealership enterprise, IT is the backbone of your operations. But trying to oversee it alone is a stressful and complex endeavor that eats into the time you’d prefer to give to your customers and staff — or devote to growing your dealership’s brand and reputation. Read This Insight