All Insights

Dealership Loyalty Programs. What Service Customers Really Want.

Dealership Loyalty Programs: What Service Customers Really Want

Loyalty programs have become a cornerstone of customer retention strategies across industries, rewarding repeat business with exclusive perks and discounts....
4 Min Read•May 4•CDK Global
April Delivers Another Shock to the Buying Process

April Delivers Another Shock to the Buying Process

April witnessed another whipsaw in customer experience at the dealership. Historically, April has been a rather pleasant month with our...
3 Min Read•May 1•David Thomas
Dealership Analytics and K P I Reporting With C D K Intelligence Suite.

Dealership Analytics and KPI Reporting With CDK Intelligence Suite

Successful dealerships today are defined by more than instinct. They rely on data‑driven decision-making to improve customer experience, increase productivity and remain competitive. According to CDK’s 2026 Friction Points study, 73% of dealers say customer experience remains their top strategic priority for the year ahead, while nearly half are investing in technology to improve productivity in pursuit of that goal. As a result, actionable dealership analytics, KPI reporting and goal tracking have become essential to competing and winning in today’s marketplace.
6 Min Read•Apr 30•CDK Global
What’s Driving Friction in Today’s Automotive F and I Process.

Video: What’s Driving Friction in Today’s Automotive F&I Process?

In automotive F&I, customer satisfaction is critical, but recent data shows it’s slipping. In just two years, satisfaction with the...
2 Min Read•Apr 28•CDK Global
A I Gains Ground at the Dealership.

Video: AI Gains Ground at the Dealership

Artificial intelligence is no longer a future concept for automotive dealerships. It’s a present‑day differentiator. The AI Gains Ground at...
2 Min Read•Apr 22•CDK Global
Drive Profitability and Trust With C D K Fixed Operations Suite.

Drive Profitability and Trust With CDK Fixed Operations Suite

The Service department is the backbone of dealership profitability and one of the most important drivers of long‑term customer retention....
6 Min Read•Apr 17•CDK Global
Independent Repair Shops Are Gaining Ground. Here's What the Data Reveals for Dealers.

Independent Repair Shops Are Gaining Ground: Here's What the Data Reveals for Dealers

Independent repair shops are gaining ground. According to CDK's latest Service Shopper 5.0 study, independents have gained six percentage points...
4 Min Read•Apr 16•CDK Global
How Dealership Communication Drives Financial Success.

New Study: How Dealership Communication Drives Financial Success

Dealerships today face constant pressure to improve financial performance, streamline operations and stay ahead in a rapidly shifting retail landscape....
1 Min Read•Apr 14•CDK Global
Car Salespeople Step Up in Q1 2026

Car Salespeople Step Up in Q1 2026

The car salesperson is on the frontlines of nearly every car dealership. If they aren’t the first contact for a...
4 Min Read•Apr 13•David Thomas
A video about What Dealers Need to Know About C D K C D P.

Video: What Dealers Need To Know About CDK CDP

Customer data has become one of a dealership’s most valuable — and challenging — assets. With data spread across CRMs,...
1 Min Read•Apr 10•CDK Global
Truck Prices Continue To Outpace Cars in March

Truck Prices Continue To Outpace Cars in March

Last year, a rush to buy new cars before tariffs rolled out spurred an increase in demand. But automakers saw...
3 Min Read•Apr 7•David Thomas
From Recalls to Revenue. How Dealers Can Capture Additional Services.

From Recalls to Revenue: How Dealers Can Capture Additional Services

Recalls might seem like just an obligation but they’re a key driver on multiple fronts to the Service department. CDK's...
3 Min Read•Apr 3•CDK Global