All Insights

Gen Z Service Customers Are Shaping Up To Be the Most Loyal Generation.

Gen Z Service Customers Are Shaping Up To Be the Most Loyal Generation

Generation Z, born between 1997 and 2012, is growing into a powerful customer base for dealerships. Despite many of them...
4 Min Read•Mar 6•CDK Global
Wild Ride of Customer Satisfaction May Be Leveling Off

Wild Ride of Customer Satisfaction May Be Leveling Off

In the more than three years of CDK’s Ease of Purchase Scorecard, there have only been a few months of...
3 Min Read•Mar 2•David Thomas
The Game Changing Value of crm in automotive industry

The Game-Changing Value of an Automotive CRM

Today’s customers expect a seamless buying experience, and dealerships need technology that connects every step of the journey. That’s where...
4 Min Read•Mar 2•Amber Good
What Customers Really Think About Their Service Advisors.

What Customers Really Think About Their Service Advisors

CDK surveyed thousands of dealership Service customers and while overall satisfaction with dealership service dipped this year, one role consistently...
1 Min Read•Feb 27•CDK Global
Video about Real Results From C D K Intelligence Suite Users.

Video: Real Results From CDK Intelligence Suite Users

In today’s fast-paced business environment, data has become a vital asset for driving smarter decisions and operational efficiency. In the...
2 Min Read•Feb 26•CDK Global
Comparing Intelligence Suite and Intelligence Suite Pro.

Comparing Intelligence Suite and Intelligence Suite Pro

Every dealership uses data a little differently. Some teams want consistent, ready-to-use reporting that keeps everyone aligned day-to-day. Others want...
3 Min Read•Feb 25•DeJuan Mahome
The Twenty Twenty Five F and I Buyer Experience. Getting the Balance Right.

The 2026 F&I Buyer Experience: Getting the Balance Right

One of the standout metrics from the recently released 2026 CDK Friction Points Study is that car buyers move through the...
4 Min Read•Feb 20•CDK Global
Everything You Need to Know About the C D K Modern Retail Suite.

Everything You Need to Know About the CDK Modern Retail Suite

The Current State of Retail FrictionWhat’s the CDK Modern Retail Suite?The Core of Connection: CDK CRM and IntelligenceSolve the Duplicate...
9 Min Read•Feb 18•CDK Global
What We Shared About Data and Intelligence at N A D A Twenty Twenty Six.

What We Shared About Data and Intelligence at NADA 2026

What We Shared About Data and Intelligence at NADA Throughout NADA, many dealers stopped by to talk about the role data...
4 Min Read•Feb 16•CDK Global
Bestselling Cars Drop in Price in January

Bestselling Cars Drop in Price in January

Last month, we introduced the CDK Affordability Tracker to illustrate how mathematical averages for every car sold don’t necessarily represent...
3 Min Read•Feb 10•David Thomas
N A D A Twenty Twenty Six Recap. C D K’s Latest Solutions for Dealership Success.

NADA 2026 Recap: CDK’s Latest Solutions for Dealership Success

NADA is more than just an event. It’s the heartbeat of the automotive retail industry. Every year, thousands of dealers,...
4 Min Read•Feb 9•CDK Global
Huge Rebound in Customer Experience Kicks Off 2026

Huge Rebound in Customer Experience Kicks Off 2026

Significant end-of-year discounts and record-setting sales from some brands led to a the CDK Ease of Purchase score to make...
2 Min Read•Feb 2•David Thomas