They’re the considerations that help determine the success of every dealership solution and supplier relationship. But all too often, they get buried beneath a landslide of technical info.

Successful dealers are pivoting towards repeat customers as the focus of outbound sales and service campaigns.

NADA 2022 conversations we were able to have with colleagues in person were more informative and even more exciting than we expected.

Today's automotive sales training often delivers a poor experience, simply because the programs were not designed with modern retailing in...

Read how this family-owned dealership in Alberta, Canada raised its dollars per RO, racked up an astonishing 107% customer retention rate, and earned the coveted President’s Award 15 times in a row. Hint: they rely on Ford Service Lane Technology.

We asked. And they told us everything - Including which connected services would bring them into your Service department. Help your whole dealership leverage consumer interest to maximize your profits.

There’s a shift underway from selling stock to selling pipeline and special orders, and this may be the new normal. Experts predict vehicle shortages will last through 2022.

Phone calls are often the first interaction customers have with your dealership. How you handle these calls determines whether or not they want to do business with you.

When customers understand the promise of connected vehicles and are aware that your Service department can provide them with connected vehicle services, you have the formula for greater business success. But why stop there? There are additional actions you can take to maximize customer interest and increase your profits.

Despite how widespread connected vehicle technology has already become, there’s a lack of clear understanding about it by consumers —...

The first generation of connected cars actually arrived decades ago. The primary purpose then was to get emergency help if...

Moving past challenges to unlock opportunity Our new study looked at the trendsetters that made car buying better for consumers through...