All Insights

CDK Automotive Retail Friction Point Report

A Case for Systems Integration

You can’t improve car buying if you don’t know what’s holding it back. CDK recently partnered with NADA Academy to determine the greatest pain points in the process both for consumers and dealers.
1 Min ReadMar 8CDK Global
The Pros and Cons of an External BDC for Auto Dealerships

The Pros and Cons of an External BDC for Auto Dealerships

A Business Development Center, or a BDC, is a separate department of the dealership that focuses on bringing in Sales and Service business.
4 Min ReadFeb 23CDK Global
5 Best Practices for Automotive Sales Managers

5 Best Practices for Automotive Sales Managers

Automotive Sales Managers are responsible for building, cultivating and managing their Sales team.
4 Min ReadFeb 22CDK Global
5 Habits of a Successful BDC Manager

5 Habits of a Successful BDC Manager

BDC Managers understand the importance of their role and cultivate habits that push their agents to succeed.
3 Min ReadFeb 21CDK Global
Give Customers the Gift of Time

Give Customers the Gift of Time

How many people still work the typical 9 to 5? If you’re like many Americans, odds are you’re working more...
4 Min ReadFeb 9Jeff Beals
How AI Will Take Strategic Data-Driven Marketing to the Next Level

How AI Will Take Strategic Data-Driven Marketing to the Next Level

Compared to other retail industries, auto dealerships have been slow to adopt data-driven marketing. Small- to mid-size dealerships often lack...
3 Min ReadFeb 9CDK Global
Trade in Your Marketing Agenda

Trade in Your Marketing Agenda

Today’s communication opportunities coupled with expectations of at-your-fingertips convenience mean consumers are demanding more from every company. In this world,...
4 Min ReadFeb 8Barb Edson
Three tips to Improve Email Marketing KPIs

3 Tips to Improve Email Marketing KPIs

It’s no secret that customers hate email spam. For example, my dad recently bought a gently used Hyundai Sonata. One week after he bought it, he received an email about trading it in. I probably don’t have to tell you that he opted out of further email communications.
3 Min ReadFeb 8CDK Global
This Report Will Help You Get Service Customers Back.

This Report Will Help You Get Service Customers Back

Our researchers asked Service customers why they leave and how dealers can regain their business. The responses we received and analyzed were eye-opening.
1 Min ReadJan 27CDK Global
Constantly Ensuring Your Success

Constantly Ensuring Your Success

Who’s watching over your business to make sure you’re getting the most from your system, and seeing to it you’re on the right path? This might not be a function every dealer expects from its solutions provider, but it should be.
5 Min ReadJan 25JD Demott
Build Trust With More Effective Customer Communication

Build Trust With More Effective Customer Communication

CDK ServiceView powered by TruVideo allows you to show customers exactly what needs to be repaired by utilizing high-quality video, and an integrated two-way texting platform
1 Min ReadJan 21CDK Global
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Fine-Tune Your Phone: Hold Time Abandon

Don’t Leave Your Customers Hanging. Consumer Reports says that a long wait on hold is the third most annoying experience for customers while calling a business. How can you make sure your customers stay happy when they’re on the phone? Our infographic can tell you how.
1 Min ReadJan 18CDK Global