
Insights
Stay on top of trends with insights that will help you drive profit for your dealership and keep your skills and knowledge moving forward.

Moving past challenges to unlock opportunity


January 28 is Data Privacy Day, which provides annual encouragement to individuals and businesses to respect privacy, safeguard data and enable trust.


Let’s say a dealership has successfully overcome concerns of trust, fair pricing and convenience — and won back customers that had been previously lost to other providers. Read This Insight

A 2020 study conducted by the CDK Research and Insights Team found that 74% of customers who opted to go outside of a dealership for service would consider visiting a dealership in the future. Read This Insight


Success in the Fixed Ops department is essential for dealerships. According to the 2020 NADA Data Financial Profile, dealers rely on their Service departments for 30% of their net profits. Read This Insight

How something as big as a global pandemic ultimately affects business takes years to assess — but as our industry has learned, waiting that long to adapt is not an option. Read This Insight


