Automotive CRM Software
CRM
Build stronger relationships and drive growth with an automotive dealership CRM partner that puts customers first.
Drive Customer Engagement and Profitability
Optimize Operations
Seamless CRM integration with digital retail, finance, desking, credit and compliance to eliminate duplicate customer data for better records.
Data Driven Decision Making
Gain valuable insights into customer behavior, sales trends and marketing effectiveness to make better business decisions.
Drive Profitability
Customizable workflows that drive engagement and let your customers choose the experience they want.
Better Customer Service
Get a 360-degree view of the customer for a more personalized and proactive experience.
Hybrid Intelligence
AI embedded throughout your existing workflows to act as an extension of your sales team.
Maximize Revenue Opportunities
Convert more leads into customers with lifetime value, utilize loyalty programs and cross-sell additional products and services.
I like the flow of how CDK is laid out. It’s streamlined, accessible and easy to use. It is by far, the best I’ve used.
Connect Your Dealership
Seamlessly unify every customer interaction with a CRM platform built to integrate across sales, service, and marketing. CDK Automotive CRM connects your teams, tools, and data for a more efficient, personalized customer experience—every step of the way.
Tailor Conversations and Better Manage Your Data To Drive Profits
Recent Insights
The Importance of Scheduling Appointments for the Test Drive
Most EV Owners Stand By the Technology in New Study
Dealership Appointments: Car Shoppers vs. Service Customers
The Power of Online Reviews for Car Dealerships
The EV Market Is Full of Misconceptions
Smarter Used Car Sourcing From Your Service Lane
How Does CDK’s CRM Drive McGovern Automotive Group Success?
March Car Buying Improves Slightly Ahead of Tariffs
How Shoppers Use Dealership Websites
