Omnichannel Storefront
Provide customers with a modern digital retailing experience and prepare for omnichannel commerce that lets you evolve your business at your own pace.
Omnichannel Storefront
Omnichannel Storefront gives you built-in remote selling and showroom tools* for efficient, end-to-end digital transactions—whether customers are at home or at the dealership.
Omnichannel Storefront Online
Deliver an engaging, streamlined online car-buying experience with Omnichannel Storefront Online*.
**Remote-Selling and showroom tools only available with Omnichannel Storefront
Digital Retailing Drives Profitability
73%
of dealers make the same or more F&I profit with digital retailing.*
82%
when they use it with every customer.*
Source: *Dealer Impact Study May 2020
Get Started With Digital Retailing
Contact Us and Let’s Explore Your Dealership’s Specific Needs
Recent Insights
Certified Pre-Owned: Why Education Is Your Secret Weapon in 2026
Certified pre-owned (CPO) vehicles have long been a profitable sweet spot for dealers. CPO vehicles are used cars that've passed...
3 Min Read•Jan 13•CDK Global
Half of Car Shoppers Swayed by Tariffs
The impact of tariffs on the automotive sector has led to elevated prices and uncertainty around supply chains and other...
3 Min Read•Jan 6•CDK Global
How Dominant Is AI at the Dealership?
The conversation around AI in automotive retail has shifted quickly from speculation and curiosity to reality. According to CDK’s latest...
1 Min Read•Jan 6•CDK Global
End of Year Woes Drag Down Ease of Purchase Scores
December saw more car buyers traveling to more dealers to find the vehicle they wanted only to end up having...
3 Min Read•Jan 5•David Thomas
Mobile Service: The High-Stakes Opportunity Reshaping Automotive Maintenance
Mobile service has taken over a large part of the Fixed Operations conversation this year. From NADA to the results...
3 Min Read•Dec 17•CDK Global
New Study Reveals Sharp Shift on EVs
The automotive landscape is shifting, and electric vehicles are at the center of the conversation. CDK’s latest study, Car Shopper...
2 Min Read•Dec 11•CDK Global
Who's Who in a Car Dealership Back Office
The Back Office at a car dealership is where essential operations happen behind the scenes. While the Front Office focuses...
3 Min Read•Dec 10•CDK Global
How F&I Provides Dealers Steady Revenue in Volatile Times
Car sales got off to a strong start in 2025 but tapered as the end of the year approaches. New...
3 Min Read•Dec 5•CDK Global
The Rise of In-Transit Vehicle Purchases
In-transit purchases have hovered around 20% throughout 2025, peaking at 29% in August, and hit 23% in November. While spikes...
4 Min Read•Dec 3•CDK Global
Ease of Purchase Plummets in November
The term “unprecedented” has been used a lot in recent years. When it comes to November’s Ease of Purchase scorecard,...
4 Min Read•Dec 1•David Thomas