Fixed Operations>Service
Service Marketing for Fixed Operations
August 12, 2026

Service Marketing for Fixed Operations helps dealerships create, automate, and measure service marketing campaigns from a single platform. Integrated with CDK Scheduler and AIVA for Fixed Operations, it enables targeted customer outreach designed to drive service appointments and retention.
What's New
- AI-powered content recommendations for campaign creation.
- Automated service campaigns for recalls, declined services, and customer re-engagement.
- Integrated appointment booking through CDK Scheduler and AIVA.
- Built-in campaign performance reporting and tracking.
How This Helps Car Dealers
- Drive more service appointments through targeted campaigns connected to CDK Scheduler and AIVA.
- Automate customer outreach for recalls, declined services, and re-engagement campaigns.
- Create campaigns faster with AI-powered content recommendations.
- Use dealership data to deliver more relevant customer communications.
- Monitor campaign performance with built-in reporting and engagement tracking.
- Help keep service bays full while supporting long-term customer retention.
Key Takeaways
Service Marketing for Fixed Operations helps dealerships increase service traffic and customer retention through automated campaigns, AI-assisted content creation, and integrated appointment scheduling.
Learn More About CDK Solutions
Service Marketing for Fixed Operations integrates with CDK Scheduler and AIVA for Fixed Operations to help customers move directly from marketing communications to appointment booking.
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