CDK GlobalCDK Global company logo
Auto Dealerships
Original Equipment Manufacturers
Independent Software Vendors
Heavy Truck
Friction Points Study 2026

In our latest Friction Points study, we uncover where the industry has improved and what still creates friction for customers.

Explore More Details
Dealership Xperience Platform
Foundations Suite
Strengthen workflows in every department with one complete solution
Fundamentals Suite
Empower one-to-two-site dealers with a proven and scalable core system
Modern Retail Suite
Surpass consumer expectations by making the buying journey easier
Fixed Operations Suite
Build loyalty and efficiency to maximize your Parts and Service income
Vehicle Inventory Suite
Price more profitably and elevate merchandising with the power of AI
Intelligence Suite
Fine-tune performance with advanced analytics, AI and machine learning
Inventory
Digital Retail
Customer Relationship Management
Finance & Insurance
Dealer Management System
Fixed Operations
Network & Communication Services
Intelligence
Payment Solutions
About Us
For 50 years, CDK Global has been empowering dealers with the tools and technology they need
Join CDK
As a global leader in the field, we're always looking for the best and brightest to keep us on track
Contact
833.620.2129
Insights
Training
Media Center
Trust Center
Customer Stories
Support
Login
19
May
–
21
May
Meetings
CDK CONNECT Live: Nashville
LoginSupport

View More Insights

1 Min Read • June 23, 2022

Gen Z White Paper

Background

Download the White Paper

Share This

CDK Global
By CDK Global
Staff

Recent Insights

Keys to Attracting and Retaining Talent at the Dealership.

Video: The Keys to Attracting and Retaining Talent at the Dealership

In today’s competitive job market, attracting and retaining top talent is just as critical to dealership success as moving inventory....
2 Min Read•Mar 13•CDK Global
Warranty Reimbursement Explained. WRAP Questions Answered.

Warranty Reimbursement Explained: WRAP Questions Answered

Warranty reimbursement can represent a meaningful portion of a dealership’s service revenue. That reimbursement includes labor and parts, both influenced...
4 Min Read•Mar 12•Jim Christle
Range Anxiety Replaced by Range Value.

Range Anxiety Replaced by Range Value

Since electric vehicles (EVs) first hit the market, range has dominated the conversation. For years, surveys showed that limited range...
3 Min Read•Mar 11•CDK Global
Bestselling Car Prices Trend Down Thanks to Higher Incentives

Bestselling Car Prices Trend Down Thanks to Higher Incentives

World events are pushing oil and gas prices higher but as we look at this month’s CDK Affordability Tracker, the...
4 Min Read•Mar 9•David Thomas
Why Video Is Now a Sales Necessity for Car Sales.

Video: Why Video Is Now a Sales Necessity for Car Sales

In today’s fast‑paced digital landscape, video has become an essential tool for dealerships striving to capture and keep consumer attention....
2 Min Read•Mar 6•CDK Global
Gen Z Service Customers Are Shaping Up To Be the Most Loyal Generation.

Gen Z Service Customers Are Shaping Up To Be the Most Loyal Generation

Generation Z, born between 1997 and 2012, is growing into a powerful customer base for dealerships. Despite many of them...
4 Min Read•Mar 6•CDK Global
Wild Ride of Customer Satisfaction May Be Leveling Off

Wild Ride of Customer Satisfaction May Be Leveling Off

In the more than three years of CDK’s Ease of Purchase Scorecard, there have only been a few months of...
3 Min Read•Mar 2•David Thomas
What Customers Really Think About Their Service Advisors.

What Customers Really Think About Their Service Advisors

CDK surveyed thousands of dealership Service customers and while overall satisfaction with dealership service dipped this year, one role consistently...
1 Min Read•Feb 27•CDK Global
Video about Real Results From C D K Intelligence Suite Users.

Video: Real Results From CDK Intelligence Suite Users

In today’s fast-paced business environment, data has become a vital asset for driving smarter decisions and operational efficiency. In the...
2 Min Read•Feb 26•CDK Global
Comparing Intelligence Suite and Intelligence Suite Pro.

Comparing Intelligence Suite and Intelligence Suite Pro

Every dealership uses data a little differently. Some teams want consistent, ready-to-use reporting that keeps everyone aligned day-to-day. Others want...
3 Min Read•Feb 25•DeJuan Mahome
View All Insights

Corporate847.397.1700

Support866.668.5394

Sales833.620.2129

Hear What's New Before the Rest of the Industry

Sign Me Up!

Who We Serve
  • Auto Dealerships
  • Original Equipment Manufacturers
  • Independent Software Vendors
  • Heavy Truck
How We Help
  • End Sales Exhaustion for Your Customers
  • Fix the Lack of Trust That's Hurting Profits
  • Target What's Holding Back Business Growth
  • Guard Against Connection and Security Failure
What We Offer
  • Digital Retail
  • Customer Relationship Management
  • Finance & Insurance
  • Dealer Management System
  • Fixed Operations
  • Network & Communication Services
  • Dealership Xperience Platform
  • Intelligence
  • AI at CDK
  • Fortellis
  • CVR
  • AVRS
Who We Are
  • About Us
  • Join CDK
Resources
  • Insights
  • Training
  • Media Center
  • Customer Stories
  • Support
  • Login
  • Contact Us

Privacy PolicyCookie StatementCDK PoliciesUser AgreementDo Not Sell or Share My Information

© 2026 CDK Global LLC / CDK Global is a registered trademark of CDK Global LLC. Some products or features and functionalities may not be available in all locations.