Recent Insights
How Many Car Buyers Are Extending Their Loans?
Monthly budgets aren’t getting bigger and one easy solution to afford a new car is to stretch terms.
3 Min Read•Jul 24•David Thomas
Car Shopping Research Leaves Off Interest Rates
Shoppers receive price quotes but few know what interest rates to expect.
3 Min Read•Jul 22•CDK Global
Why Car Buyers Are OK With Negative Equity
More people are rolling over debt into new purchases and CDK explores what’s behind this behavior.
3 Min Read•Jul 17•David Thomas
Salesperson Performance Takes a Small Step Back
Sky-high ratings last quarter were hard to match but stable versus 2025.
3 Min Read•Jul 14•David Thomas
The Return of Digital Retail and Why It Never Went Anywhere
Key TakeawaysDigital retail has evolved from a trend into a core dealership process. Eighty-four percent of dealerships now use digital retail...
4 Min Read•Jul 13•Namu Keys
Owners' Love Affair With EVs Only Stronger in 2026
Our latest research shows just how loyal EV owners are today and how many will go back to gas.
1 Min Read•Jul 10•David Thomas
How an Automotive CDP Turns Customer Data Into Insights and Lifetime Value
Learn how a CDP can help your dealership make smarter decisions.
3 Min Read•Jul 9•DeJuan Mahome
Hybrids Keep Popular Car Prices Higher
The spike in transaction prices last month carries on into June.
3 Min Read•Jul 8•David Thomas
Clean CRM Data Is the Key to More Car Sales
Clean, connected CRM data helps dealerships improve targeting, reduce wasted spend, and convert more car buyers.
4 Min Read•Jul 7•Mary Guo
Financial Unease Hits Car Buyers in June
June is typically a down month when it comes to the Ease of Purchase score, but this year it seemed clear that finances were the sore spot.
3 Min Read•Jul 1•David Thomas