CDK Roadster Express Response

Immediately send car buyers quality messages to help you engage with them 24/7 with our intelligent internet lead-response system.

Express Storefront required.

Request a Demo
CDK Roadster Express Response

Intelligent

Instantly send responses to internet leads with Express Storefront pricing and VIN-specific information that matches their inquiries.

Actionable

Link customers to your Express Store to see the vehicle they want and begin building their deal. Express Response emails generate 10x more engagement than generic CRM auto-responders.

Efficient

Help your BDC and internet agents work smarter, eliminate the need to gather information from multiple sources and ensure every lead gets a quality response every time.

Fully Loaded

Express Response comes with everything you need to optimize your team’s internet lead management.

VIN-Specific Information

Respond to customers’ queries with VIN-specific information that moves them down the purchase funnel faster.

All-Inclusive Lead Response

Efficiently respond to internet leads from any source on one seamless platform.

New and Used Inventory

Automatically follow up on car buyers’ interest in any piece of inventory.

CRM Visibility

Receive a notification in your CRM with a link to the email sent, so you can easily track internet-lead engagement and guide the car-buying journey.

Seeing Is Believing

In just two minutes, you’ll learn how Express Response can increase customer engagement and efficiency at your store.

Increase Engagement With Express Response

65%

Open Rate vs 12.6% Industry Average*

22%

Click-through Rate vs. Industry Average*

Source: *Campaign Monitor, “Ultimate Email Marketing Benchmarks for 2020: By Industry and Day”, 2020

Get Started With Digital Retailing

Contact Us and Let’s Explore Your Dealership’s Specific Needs

Request a Demo

Recent Insights

Dealership Desking Tactics to Win Over Modern Buyers.

Dealership Desking Tactics to Win Over Modern Buyers

Today, the ideal desking process is built around the modern retail experience that includes the work a customer does online,...
3 Min ReadSep 19CDK Global
EV Confusion Carries On

EV Confusion Carries On

As automakers continue to churn out electric vehicles (EVs) to compete with Tesla, the share of EVs keeps building. Yet,...
2 Min ReadSep 12CDK Global
Talking About a Different EV Bubble

Talking About a Different EV Bubble

The elevation of electric vehicles (EVs) to the top of the automotive food chain has been taking its time. On...
3 Min ReadSep 12Barb Edson
Plug in Hybrids Remain a Solid Bridge to electric vehicles.

Plug-In Hybrids Remain a Solid Bridge to EVs

Electric vehicles (EVs) are here and more are coming to get the world to a zero-emission future. But the slow...
3 Min ReadSep 12David Thomas
Buying a Car Gets Only Slightly Easier in August.

Buying a Car Gets Only Slightly Easier in August

July saw some of the biggest drops ever in our monthly Ease of Purchase Survey. Buyers were frustrated across the...
3 Min ReadSep 5David Thomas
Avoid Top Online to In Store Modern Retail Mistakes.

Avoid Top Online-to-In-Store Modern Retail Mistakes

Are your sales managers and employees fumbling with buyers who prefer to do some of the purchase steps online? Or...
3 Min ReadSep 1CDK Global
Modern Retail Benefits Dealers and Puts Customers in the Driver’s Seat Faster

Modern Retail Benefits Dealers and Puts Customers in the Driver's Seat Faster

Buying a vehicle is a big deal. Even the most routine car sale requires a series of steps including research,...
4 Min ReadAug 30CDK Global
How an Automotive CRM Can Enhance the Customer Experience

How an Automotive CRM Can Enhance the Customer Experience

The journey to purchase a car is ever evolving, and the spotlight is shining bright on customer experience. Believe it...
3 Min ReadAug 21Jessie Hammonds
Dealers Aren't Speeding Up Sales

Dealers Aren’t Speeding Up Sales

For the past year, CDK Global has been surveying car buyers each month to gauge how easy the car buying...
3 Min ReadAug 17David Thomas
CDK Dealership Xperience: Made for a Fast-Moving World

CDK Dealership Xperience: Made for a Fast-Moving World

I was flipping through movies to watch recently and happened upon Ferris Bueller’s Day Off. And as I chuckled remembering...
4 Min ReadAug 11Brian MacDonald