Creating Connections That Move Automotive Retail

Trusted by nearly 15,000 dealer locations, CDK Global connects you to world-class dealership software solutions that work together to help you reach your potential.

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How We Help

Thinking About Your Success

Service Advisor Tips. Communicate Repairs Without Scaring Customers.

Service Advisor Tips: Communicate Repairs Without Scaring Customers

A Service Advisor’s role in a dealership is crucial. They consult with the customer and explain the findings about their...
4 Min ReadOct 14CDK Global
C R M Reporting. The Key to Success.

CRM Reporting: The Key to Success

Dealers are focused on every lead and every opportunity that comes through their dealership now more than ever. Without clearly...
3 Min ReadOct 11Amber Good
Buyers Point to a Faster Purchase Process in September.

Buyers Point to a Faster Purchase Process in September

The record witnessed with the CDK Ease of Purchase score in August wasn’t repeated in September despite higher inventory levels...
2 Min ReadOct 7David Thomas
Are Retirement Benefits the Answer to Hiring Challenges?

Are Retirement Benefits the Answer to Hiring Challenges?

Hiring and retaining talent is one of the most challenging tasks for dealerships. While a career in automotive offers a...
3 Min ReadOct 1CDK Global
Car Price Negotiation Is Essential for Shoppers and Dealers.

Car Price Negotiation: Essential for Shoppers and Dealers

Haggling, at least for the average consumer, may reach its zenith in the car-shopping process. However, that doesn't mean that...
3 Min ReadSep 27CDK Global
How Dealers Can Win With Trade In Value.

How Dealers Can Win With Trade-In Value

Nearly two-thirds (65%) of car shoppers surveyed in recent study* by CDK said that they ultimately decided to purchase from...
3 Min ReadSep 24CDK Global
The Hybrid Approach Is Popular for Car Purchases.

The Hybrid Approach Is Popular … for Car Purchases

There’s a lot of discussion about hybrid vehicles having a moment. But when it comes to buying a car, more...
3 Min ReadSep 19CDK Global
Closing the Dealership Gender Gap.

Closing the Dealership Gender Gap

While women have an outsized influence on car purchase decisions, they’re a clear minority of car dealership employees. According to...
4 Min ReadSep 10CDK Global
Ease of Purchase Score Hits Record High in August.

Ease of Purchase Score Hits Record High in August

CDK has tracked how easy car buyers say it is to purchase a car for over two years. Last month...
2 Min ReadSep 4David Thomas
The Test Drive’s Enduring Value for Dealers.

The Test Drive’s Enduring Value for Dealers

If you had any doubt about the power of the test drive, a recent study* by CDK should put it...
4 Min ReadAug 28CDK Global

Technology That's Engineered for the Way You Work

For 50 years, CDK Global has had just one purpose: to let dealers offer their customers the very best experience and grow their businesses. Our products are designed to let you focus on just one thing. Your customer.

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As a global leader in the field, we're looking for the best and brightest to join us as we move automotive retail forward.

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