Digital Marketing

Don’t sit on valuable customer information already in your system. With CDK’s Lightspeed CEM, you can leverage the data you have to build and execute on successful marketing campaigns effortlessly.

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Realize Repeat Business
Realize Repeat Business
Promotions informed by customer history can grow sales from current leads.
Stay Top of Mind
Stay Top of Mind
Automated communications and follow-ups help improve customer service.
Decrease Total Costs
Decrease Total Costs
Reach customers consistently and still save time, effort, and money.
Digital Marketing Features
Bring in more customers to your RV dealership with segmented lists, customized communications, and simple marketing management—all informed by the customer history already stored in your Lightspeed DMS.
Targeted Reporting
Targeted Reporting
Organize customers into segments and tailor communications, create promotions based on the RVs they already own, and offer trade-in deals for vehicles past a certain age.
Campaign Management
Campaign Management
Automate personalized communications online and off, set email responses, and easily monitor and assign new leads.
Automated Responses
Automated Responses
Create professionally designed emails easily with the template library, get notifications when a follow-up is required, and set specific criteria for instant response formatting.
Newsletter Distribution
Newsletter Distribution
Use emails you’ve already sent to inform new lists and deliver professional newsletters with Lightspeed CEM’s template selection.

Interested in Digital Marketing?