Insights

Stay on top of trends with insights that will help you drive profit for your dealership and keep your skills and knowledge moving forward.

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google connected store
Blogs
by Colleen Harris |

Digital Retailing and Connected Store 

In the last few years, Google Analytics has become a standard in the automotive industry. It’s a very useful tool to help analyze how shoppers are coming to the site, how long they spend on the site, and where they might convert to a lead. Read This Insight

Couple buying car
Blogs
by Jon Purdy |

It’s not you – it’s us. Our beloved automotive industry does some things very well and, yet, other things have been a struggle for decades. If some of the traits in this article sound familiar to you, then you’re not alone. Let’s begin with why we sometimes fail to set an appointment.

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Meeting Expectations in an Outcome-driven World
Blogs
by Michael Seeman |

Each year, I anxiously anticipate the National Automobile Dealers Association (NADA) event. It’s the single biggest opportunity to gather our customers, partners and CDK Global experts under one roof, discussing challenges and discovering solutions. Read This Insight

10 Things you need to know about Service Connect
Infographics
by CDK Global |
Service Connect is the FASTEST way for you to get CDK Support — AND it’s much faster than the phone. There's no waiting on hold, trying to remember your CMF number or wading through endless prompts. There’s so many great advantages of Service Connect, but here are the top 10 things you need to know. Read This Insight
Network Security Simplified
White Papers
by CDK Global |
In this day and age, serving your customers includes protecting them from information breaches. Today’s cyber threat risks demand more than investing in the right technologies. Read This Insight
Why Dealers Need to Make the Switch to SD-WAN
Blogs
by CDK Global |
Do you want to run a smoother, more business-ready dealership? The migration toward digital transformation has already started with countless dealer enterprises either evaluating and/or transitioning toward this new and very promising network solution. Now is the time to question your technology choices and find answers about how to make the switch. Read This Insight