Insights

Stay on top of trends with insights that will help you drive profit for your dealership and keep your skills and knowledge moving forward.

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Blogs
by CDK Global |

Are you seeing diminishing returns from your efforts to reach customers through traditional media channels? More customers are cutting the cord and relying on streaming devices to view media, reducing the effectiveness of your TV ads. Why not follow them to where they’re going?

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Infographics
by CDK Global |
The path to purchase is constantly evolving, and it's harder than ever to keep track of shoppers on the buying path. Artificial Intelligence makes this easier! More
Blogs
by Erick Smith |
The majority of IT professionals at dealerships across the country agree that it’s not a matter of if, but when your dealership will fall prey to targeted attacks involving malware, ransomware, data exfiltration, or phishing. More
Blogs
by Michael Seeman |

Each year, I anxiously anticipate the National Automobile Dealers Association (NADA) event. It’s the single biggest opportunity to gather our customers, partners and CDK Global experts under one roof, discussing challenges and discovering solutions. More

Blogs
by Chris Sanders |

Clients are often undecided when it comes to choosing a media partner. Today’s media landscape is more competitive than ever with many options. Dealers often select a vendor they’ve heard of, such as Google, Pandora or Facebook. But why? 

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Infographics
by CDK Global |
Service Connect is the FASTEST way for you to get CDK Support — AND it’s much faster than the phone. There's no waiting on hold, trying to remember your CMF number or wading through endless prompts. There’s so many great advantages of Service Connect, but here are the top 10 things you need to know. More