HOW AUTO DEALERS CAN GAIN MORE CUSTOMERS OVER THE PHONE
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by CDK Global | 9 June 2020

HOW AUTO DEALERS CAN GAIN MORE CUSTOMERS OVER THE PHONE

Consumers are hesitant to return to in-person car buying, so dealers need to be ready to engage virtually to compete in a dramatically tighter market for 2020 and beyond.

Dealers are in the “people business” and need to ensure the customer experience matches expectations – no matter if they’re at home or in-store.

Customers still want and need to build relationships with people at the dealership to validate their purchase decision.

Phone calls at the dealership remain a critical way for dealers to connect with consumers and build relationships.

Learn how to make the most of your calls to gain new customers — and keep the ones you have coming back — by:

  • Optimizing calls
  • Shaping the caller experience
  • Recovering missed opportunities
  • Driving revenue with analytics

Read the eBook.