IntelliDealer™ DMS Customer Care

When you choose CDK IntelliDealer™, our Customer Care CRM gives you more tools than ever to identify key clients, personalize service, and deepen the relationships that drive profits for your dealership.

Serve Customers Better

Give your best customers the service they deserve.

Protect Margins

Automate your quote workflow and maintain margin discipline.

Build a Brand

Intelligent marketing helps you retain loyal customers.

IntelliDealer™ Customer Care Features

With the data, insights, and analytical tools to really get to know your customers, our Customer Relationship Management (CRM) system helps you make the most of the relationships you’ve worked hard to build.

Build Customer Profiles

Discover who your best prospects are, and how they spend, by drilling into your valuable customer data.

Customer Call Analysis

Take a closer look at customer calls. Search using a wide range of criteria – call date, salesperson, category, even call purpose or result – to identify customer concerns.

List Management

Each of your marketing campaigns can be targeted to customer audiences you define, so that your customers get the right message at the right time.

Customer Portal

Behavioral analytics are shown in a user-friendly interface that helps you get insights faster than ever.

Margin Worksheets

Make your equipment quote review process consistent, efficient, and cost-effective, and ensure that every quote is put together with profitability in mind.

eMerchandise

Integrated e-business applications make your dealership even more convenient to your customers.

Why IntelliDealer™ Customer Care?

Reach Customers Effectively

When you really know your customers, you learn more about where, when, and how to reach them, and give yourself a better opportunity to create targeted, high-performing campaigns.

Gain Marketing Intelligence

Customer Care lets you see the whole picture of your customer, including information about accounts, parts, service, equipment, and rentals. Those insights help you customize and prioritize your marketing efforts.

Focus on Profitability

Maintain discipline on quotes and understand, customer by customer, where your business’s profits are coming from.