Few customers will be ready to sign if they’re stunned by a vehicle’s sticker price. By quickly generating payment plans, dealers can help re-focus customer attention on a more manageable monthly rate, which can make closing the deal a less intimidating experience.
Don’t leave your customers hanging when they’re waiting for a quote. CDK Desking makes it simple for your team to generate payment information instantly and maintain sales momentum, which can have a positive impact on long-term profits.
A part of the CDK ecosystem, CDK Desking integrates easily with your dealership’s other CDK front-end solutions. And with rate, residual, program, and tax information built-in, dealers have all the resources they need in one place, which can help streamline the sales floor experience.
Forrester's recent report on "The Age of the Empowered Customer" really gets you thinking. Chief Customer Experience Officer, Tony Graham penned his thoughts about what the auto retail industry can do to serve customers in this new era.