VIN Management

Refresh your VIN database and ensure your dealership has up-to-date owner info. VIN Cleanse is the automated data freshness solution that puts profitable leads front-and-center.

Stay Organized

Keep customer records organized for your marketing efforts.

Optimize Operations

Eliminate dead ends and focus on real sales opportunities.

Grow Profits

Reach customers new to the market and guide them onto your sales floor.

VIN Cleanse Features

Name changes, new addresses, title changes – there are many ways car and driver information can change. Keep records up-to-date and focus on the leads that are worth your dealership’s time.

Fully Automated

Don’t slow down operations trying to keep your records up-to-date. VIN Cleanse works behind-the-scenes, updating customer information routinely and automatically.

DMS-Integrated

An integrated part of the CDK ecosystem, VIN Cleanse pulls data from your CDK DMS, allowing for instant and secure transfer of data.

Target Your Marketing Efforts

VIN Cleanse helps dealers identify promising customers and eliminate those that are less likely to buy. Dealers that leverage this information can craft highly-targeted marketing campaigns.