Digital Advertising

March 14, 2018 3:22 pm
While experience is an increasingly important factor for consumers, the reality is that price still matters. Continue Reading …
January 31, 2018 2:47 pm
Eagles v. Patriots. The “Big Game.” Sure, Super Bowl Sunday is about football — but there’s no denying the “commercial” aspect of the game. Continue Reading …
November 9, 2017 1:51 pm
The holidays are approaching with full force. Read these four tips to get your dealership ready for the influx of shoppers. Continue Reading …
October 6, 2017 1:58 pm
Know how to target your customers? Truly understanding your customers is the first step serving them better ads – and in return – getting them to walk into your dealership. Continue Reading …
April 3, 2017 11:47 am
by CDK Global
With more and more shoppers starting their car search online, a cutting-edge website isn’t just good for your dealership – it IS the dealership. Continue Reading …
March 24, 2017 3:47 pm
Here’s the secret: understand them. Women have significant purchasing power when it comes to car buying (or really, buying in general). Continue Reading …
March 14, 2017 4:27 pm
As chronicled in the best-selling book and movie, Moneyball: The Art of Winning an Unfair Game, Billy Beane and his Oakland regime helped usher in a new era of player performance evaluation. Continue Reading …
February 15, 2017 4:47 pm
As chronicled in the best-selling book and movie, Moneyball: The Art of Winning an Unfair Game, Billy Beane and his Oakland regime helped usher in a new era of player performance evaluation. Continue Reading …
February 15, 2017 3:36 pm
by CDK Global
With so many different channels, advertising hasn’t gotten any easier. Potential customers spend more and more time online. Continue Reading …
January 23, 2017 4:47 pm
Social media has proven to be one of the most effective ways for brands and companies to reach their desired audience. Continue Reading …
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