HOW AUTO DEALERS CAN GAIN MORE CUSTOMERS OVER THE PHONE
Consumers are hesitant to return to in-person car buying, so dealers need to be ready to engage virtually to compete in a dramatically tighter market for 2020 and beyond.
Dealers are in the “people business” and need to ensure the customer experience matches expectations – no matter if they’re at home or in-store.
Customers still want and need to build relationships with people at the dealership to validate their purchase decision.
Phone calls at the dealership remain a critical way for dealers to connect with consumers and build relationships.
Learn how to make the most of your calls to gain new customers — and keep the ones you have coming back — by:
- Optimizing calls
- Shaping the caller experience
- Recovering missed opportunities
- Driving revenue with analytics