Owner Marketing

Partner with CDK and create targeted marketing campaigns that convert one-time sales into long-term customer relationships.

Owner Marketing
Grow Profits
Grow Profits
Nurture customer relationships to unlock long-term profit.
Improve Service
Improve Service
Support your patrons, from their first purchase to their last.
Engage Customers
Engage Customers
Use marketing tactics to reach out and interact with past customers.
Owner Marketing Features
We know dealerships, and we know their customers, too. We used our 20 years of experience to build Owner Marketing solutions that work for your business.
Targeted Messaging
Targeted Messaging
Utilize powerful targeting tools to deliver engaging messages to potential customers. Tailor them to specific consumer groups to increase response rate and customer satisfaction.
Expanded User Base
Expanded User Base
We use 10 national databases to expand your data set and customer reach. Reach new customers, unlock new profits and grow your dealership’s authority among consumers.

Powerful Reporting Tools
Powerful Reporting Tools
Act on consumer insights with renewed confidence, thanks to in-depth data reporting tools. It’s the customer and market data you need, when you need it.
Dedicated Support
Dedicated Support
A dedicated Email Marketing Specialist creates and manages your campaigns, reporting back after every campaign to provide valuable information about its performance.
Do More With Owner Marketing
 Do More With Owner Marketing
  • Save with Email Marketing 
  • Save with Email Marketing 

    Email is a quick and efficient way of reaching your customers. Compared with traditional marketing methods such as TV, radio or print advertising, email marketing costs just pennies per message, requires no added software and delivers engaging content directly to your customers’ computer or mobile device.

  • Provide Better Service
  • Provide Better Service

    Consumers are more likely to return to a dealership they know and trust. When you keep up with past customers, it can help improve customer service and can encourage dealership loyalty. That can all add up to higher revenues and better dealership performance in the long-term.

  • Grow Your Bottom Line
  • Grow Your Bottom Line

    Creating lifetime customers is one of the best ways to ensure a consistent, reliable income stream for your dealership. Owner Marketing helps streamline the conversation between you and your clients, so you can make regulars out of everyone on your sales floor.

    Interested in Owner Marketing?