Enhance Your Site's Performance.

Deliver Even More Customers To
Your Showroom

CDK Targeted Retailing Package

Turn Your Website IntoYour Best
Salesperson.

Upgrade your CDK Website and connect with shoppers in ways never before possible. Zero in on customers with site personalization for all of your profit centers, targeted retention marketing, dynamic offers, inventory pictures that turn into video, and a dashboard that monitors your online reputation.

CDK Targeted Retailing Package

Search Engine Optimization Services

Take advantage of CDK SEO Essentials service, which provides initial and ongoing full-site SEO, including home, service, parts and accessories pages, model landing pages, hours and directions, vehicle search results, vehicle details and custom pages. All of this in addition to our platform-integrated scheme, 24/7 online reporting, Google search console, and keyword research.

Site Personalization for All Profit Centers

Your site will tailor the shopping experience to the buyers' unique preferences by dynamically adapting to their online behavior, not just for new-car sales but also for used and certified inventory and Service department.

Targeted Retention

If you have a CDK DMS, create a relationship with your new-car customers through customized parts and service offers to keep them coming back.

Promo Pop Dynamic Offers

The CDK Promo Pop offers search engine-generated customized vehicle offers based on shopper interests, ensuring that your site is making every effort to convert shoppers to buyers.

Inventory Pics to Video

Automatically create videos from your inventory photos — a proven strategy to create deeper engagement and interest in your inventory.

Reputation Management Dealer Dashboard

Monitor your dealership's reputation across the most popular third-party review websites, all from one convenient login.

New CDK Websites give you 3X
better content recognition by
Google.

Source: CDK Business Intelligence, 2017

Shoppers who receive a
personalized experience view

53% more inventory and perform
60% more general vehicle searches

Source: CDK Business Intelligence, 2017