Selling Vehicles in the Digital Age?
Shoppers don’t want to spend hours with a salesperson on a showroom floor — and they’re not going to anymore. Now, targeted searching and advertising brings shoppers to a dealer’s website, which connects them to the cars on the lot. Our job? To help your customers find their perfect vehicle and simplify the purchase process. By creating the right kind of online experience, you capture shoppers and increase your leads, sales and profits, all while building your brand.
Showcase your brand with contemporary, customizable designs that look great on any device. Easily and quickly make site updates and change layouts for in-store promotions. Move up in search results with content that’s optimized for Google. Connect your CDK Drive Dealer Management System (DMS) with your website so that your shoppers can view your current inventory in real time, day or night. Deliver content that’s so relevant that your shoppers see only what they care about — and nothing more. With the next generation of CDK Websites, you’ll lead buyers straight to your door.