Digital Advertising

March 24, 2017 3:47 pm
Here’s the secret: understand them. Women have significant purchasing power when it comes to car buying (or really, buying in general). Continue Reading …
March 14, 2017 4:27 pm
As chronicled in the best-selling book and movie, Moneyball: The Art of Winning an Unfair Game, Billy Beane and his Oakland regime helped usher in a new era of player performance evaluation. Continue Reading …
February 15, 2017 4:47 pm
As chronicled in the best-selling book and movie, Moneyball: The Art of Winning an Unfair Game, Billy Beane and his Oakland regime helped usher in a new era of player performance evaluation. Continue Reading …
February 15, 2017 3:36 pm
by CDK Global
With so many different channels, advertising hasn’t gotten any easier. Potential customers spend more and more time online. Continue Reading …
January 23, 2017 4:47 pm
Social media has proven to be one of the most effective ways for brands and companies to reach their desired audience. Continue Reading …
November 22, 2016 12:18 pm
The holiday season is upon us and it’s no surprise that you need to start thinking about sales promotions and advertising campaigns in order to capitalize on shoppers’ holiday cheer. Continue Reading …
September 20, 2016 3:47 pm
When it comes to buying power, and specifically buying power in the automotive industry, Hispanics hold considerable weight. Continue Reading …
September 16, 2016 3:26 pm
The last two weeks we shared how to prepare for a disaster and how to respond in a crisis. Continue Reading …
September 14, 2016 4:16 pm
Winning over Millennial shoppers isn’t an easy task, but our Millennial series will help position your dealership for success. This week, we’ll wrap up with arguably the most important aspect of car buying to Millennials: providing an experience. Continue Reading …
September 9, 2016 10:21 am
Last week, we covered how to prepare for a disaster. When disaster actually strikes, your preparations need to be put into action. Here’s what to think about if that moment ever comes: Continue Reading …
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