Is Your Dealership Prepared for Disaster?

Post Date: 
09-24-2015

CDK Global provides tips to protect your business before catastrophe strikes


Hoffman Estates, Ill., September 24, 2015 -- As National Preparedness Month comes to a close, CDK Global wants to remind automotive dealers about the importance of disaster preparedness plans.

“Disaster can strike with or without warning,” said Jim Foote, vice president and chief business security officer at CDK Global. “It’s important for business owners to have a plan in advance to protect their people and systems. One of the hardest things to replace is your data. Buildings can be rebuilt, equipment and inventory replaced, but not your lost data.”

Natural disasters can come at any time of year and usually with little or no notice. The financial impact to businesses, large and small, can be significant. Hurricane Sandy, as an example, caused more than $50 billion in damage and losses. An estimated $30 billion of that was attributed to business in the form of closed offices and factories, and shutdowns in transportation and electricity.

To help make sure business owners and automotive dealers are prepared in the event of a natural disaster and can recover quickly, CDK Global offers the following tips to consider when putting together a disaster preparedness plan:

Have a written plan, and make sure everyone has a copy. Writing a plan and educating your entire staff will make sure everyone understands what their role is and the steps they need to take in an emergency.

Designate teams for key business operations. Before, during and after the disaster period, your most crucial operational need will be communications. Without it, you can’t do much else. Designate a team to be responsible for key communications, as well as your day-to-day business operations (payroll, parts, service, etc.) and data recovery.

Use an offsite location to back up your on premise data and paper records. In the case of a power outage or system failure, you will want to have your data backed up in a secure environment or on physical media sent to an offsite storage where your paper records are also stored. Ensure that your offsite storage vendor is taking items to areas that won’t be impacted by the same threats as you – for example, if you’re in a hurricane zone, use a site that is farther inland.

Evaluate your disaster insurance coverage. Review policies with your insurance agent to make sure the dealership is covered for the appropriate types of disasters, and the proper values of your building contents, inventory, etc.

Test your preparedness. What would you do if key IT people, like your systems administrator, aren’t available in an emergency? Write it down. Have materials and processes in place to do business the old fashioned way, on paper, until power is restored.

“We’ve heard from automotive dealers who have been through disasters large and small and they say the worst thing is to underestimate the damage that can occur,” continued Foote. “Following these simple steps can make all of the difference. People in your community will rely on you, especially if there’s been damage to vehicles, to help recover and a comprehensive plan will help your business get back up and running.”

Visit cdkglobal.com/securityfirst to learn more about data and information security for the automotive retail industry.

About CDK Global: With more than $2 billion in revenues, CDK GlobalTM (NASDAQ: CDK) is the largest global provider of integrated information technology and digital marketing solutions to the automotive retail industry and adjacencies. CDK Global provides solutions in more than 100 countries around the world, serving more than 27,000 retail locations and most automotive manufacturers. CDK Global's solutions automate and integrate critical workflow processes from pre-sale targeted advertising and marketing campaigns to the sale, financing, insurance, parts supply, repair and maintenance of vehicles, with an increasing focus on utilizing data analytics and predictive intelligence. Visit cdkglobal.com.

Contact:
Kyle Donash
847.485.4335
Kyle.donash@cdk.com